Thursday, August 14, 2014

Generation Sales Group - Pioneers in Telemarketing

The Generation Sales Group is a privately held company, set-up in the year 2002, by David Juris The Company specializes in cold-calling, tele-marketing, lead generation, event registration and appointment setting. As David Juris, often explains to his staff, that cold-calling and tele-marketing are not for the weak hearted. While working for a client, David Juris first defines the market that he wishes to target. The more you define your market, the greater your chances of differentiating your business and gaining access to decision makers. A good business plan is the first step at the Generation Sales Group to a smart and focus start. At the Generation Sales Group office there is nothing like random tele-marketing.

David Jurist’s tele-marketers have a script which in a few seconds provides both a description of the client  services or goods and a compelling reason why the prospect should buy the product.  The above procedure is strictly adhered to at the Company. This saves Generation Sales Group a lot of time and is also cost effective both for David Juris and his client.

The tele-marketers at Generation Sales Group are also made to study the clients/company’s history, philosophy and industry rating in order to give the a complete and favorable picture of who they are dealing with. According to David Juris ‘When done right, with smart research, scripts, presentation and delivery, cold calling do land business’.

It is not misplaced here, to mention, that part of the success of David Juris and his company is attributed to his ability to retain staff – in other words the company is able to support a very low staff turnover. This ensures continuity not only for Generation Sales Group but also for his clients. The company has been able to build on their professional relationship with their client. The staff at Generation Sales Group is all U.S.  Based  residents. They are geographically dispersed, rather than being stationed at one call center building. This enables those to understand local market complexities and changes can be made in their tele-marketing scripts accordingly.

All  the above stated business nuisances followed of Generation Sales Group has enabled them to find the shortest route to appointments with decision makers, hence help the client  in achieving their stated goals in the shortest possible time, cost effectively and with maximum results.

It is no wonder then, that Generation Sales Group is a much sought after company and the 1st choice of a number of its clients.

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