Friday, August 29, 2014

Cold Calling is great!!!! David Juris

David Juris is the founder of Generation Sales Group. It provides services like cold calling, lead generation, sales marketing and campaign road maps. Cold calling plays the vital role in growing the business. Its main purpose is to impress the stranger and ask them are they interested in your product or not. It just not sells the product but act as a very efficient method to provide the sale.

David mentions that it is one of the faster ways to get the response from the clients. As compare to other social media, in which we have to wait for hours or even for days to get the response, it is the instant responsive technique. Thus, it manages to save the time as well. Some people think that while cold calling, we cannot build a trust with our clients. But this is not the big deal as you just have to get the response from either yes or no. Nobody has to worry about the client’s personal nature. We just have to build the professional relationship and must be able to get the instant response from them.

In addition, cold calls are simple. It does not require high tech technology to know. Just few steps one must know to make it successful. One just has to list the numbers where we should have to call. Make a script and deliver it as per the client’s response. Cold caller must have the answers to all the objections which a prospect client can arise.  If calling is successful, then appointment will be set to make the deal final. Cold calling is basically a tool for researching about the client. It is not about the selling of products. It is just the way to determine whether a client is paying some attention to your product or services.

Social media can also be the very useful tool for marketing but if some prospect clients are not responding to your queries, then it is he better way to just pick the phone and make a cold call to them.

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